Prima and SLC propel Junior Cricket with ‘Prima U15 Sri Lanka Youth League’

Prima, a leading nutrition company has come forward as the sponsors of the Sri Lanka Youth League Under 15 Cricket Tournament organized by SLC. Started off in Colombo from November 21 the tournament will continue until November 29. The matches will take place at Royal College Ground, D S Senanayake College ground and Mercantile Cricket Association Ground in Colombo.

Prima as a Nutrition Company has been supporting development of junior cricket since 2007 in collaboration with Sri Lanka Cricket (SLC) which had paved the way for talented young cricketers to represent their districts and provinces. The primary objective of the tournament is to recognize and foster promising young talent at an early stage, laying the foundation for a robust future for Sri Lankan Cricket. With the participation of teams from Galle, Kandy, Dambulla, Colombo North, and Colombo South, the competition promises to be fierce, providing a platform for young cricketers from different regions to showcase their skills and determination.

What sets this tournament apart is the inclusion of players from both District and Provincial teams. This diverse mix ensures that the best talent from various regions of Sri Lanka is on display, creating a competitive and enriching environment for the players.

Prima’s commitment to community development and youth empowerment aligns seamlessly with the objectives of the Sri Lanka Youth League Under 15 cricket tournament. By supporting this initiative, Prima demonstrates its dedication to fostering sportsmanship, teamwork, and leadership qualities among the youth.

General Manager, Ceylon Agro Industries, Prima – Group Sri Lanka, Sajith Gunaratne, expressed enthusiasm about the sponsorship, stating, “Prima is delighted to be associated with the Sri Lanka Youth League Under 15 cricket tournament. We believe in the power of sports to shape character, instill discipline, and foster a sense of camaraderie. This tournament provides a platform for young cricketers to showcase their talent, and we are proud to contribute to the development of the next generation of cricketing stars.”

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