T20 Leagues played across the globe have created a huge stir in the world of cricket. It has not only alleviated players from all the cricketing countries but also opened huge avenues for marketing and viewership. Since its inception, the Indian Premier League (IPL) has garnered massive interest globally. As a result, every cricket board wants to have its own T20 league.
Sri Lanka Cricket (SLC) has confirmed that a domestic T20 league is in the offing with plans to resurrect the defunct Sri Lankan Premier League (SLPL). SLC, also has its sight set on the Nidahas Trophy scheduled for the next month as the ideal platform to refurbish international exposure before launching any SLPL.
“We believe we have the best package, we’ve got the best formula, we’ve got the best position to present the next Lankan Premier League,” SLC President Thilanga Sumathipala was quoted as saying. He further added that: “The Nidahas Trophy is going to give us that platform, the Nidahas Trophy is going to give us the place where we have never ever seen our country’s cricket being positioned in the global market.”
It is outside ICC’S Future Tours Programme, however, will be broadcast over 150 countries both digitally and terrestrially.
Sumathipala also sounded very positive as this series is going to be viewed, listened, and read by more than any tournament ever held in Sri Lanka. Sports Marketing Agency Lagard re Sports Asia may also be retained for rendering their services for any proposed T20 League in Sri Lanka.
Sumathipala signed off by saying that: “We’re in discussions at the moment, but our matter in hand at the moment is the Nidahas Trophy, which we still have several aspects to finalise,”